---
title: download | retention starts with understanding motivation
description: Healthcare professionals view work-life balance differently. Discover four workforce profiles to help you build more targeted retention strategies.
---

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## healthcare talent persona map

Flexible scheduling solves different problems for different people. Without this context, your retention efforts will lose their impact.

The Healthcare Talent Persona Map is a practical workforce planning framework based on four work-life balance profiles. It gives you a structured way to identify what motivates your team and evaluate their employee experience priorities.

Inside this framework

- Spot the signs of burnout and understand wellbeing priorities
- Identify which parts of your workforce need predictability
- Map the demand for learning and career progression
- Recognise the people who want to make a meaningful contribution

Don't base your retention decisions on workforce averages. Download the framework and build strategies around what your people actually need.

![randstad-2-the-healthcare-talent-persona-map](https://info.randstad.com.au/hs-fs/hubfs/randstad-2-the-healthcare-talent-persona-map.jpg?width=1919&name=randstad-2-the-healthcare-talent-persona-map.jpg "randstad-2-the-healthcare-talent-persona-map")

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